Obtaining significant SEO results is increasingly challenging. Search algorithms are getting smarter by the minute, meaning more personalization and less opportunity to take any shortcuts to scam the system.
Factors like location (if you have location services on eg. by using Google Maps) and web history (Google uses hints to you have disabl! location services by looking at your past searches) can directly impact search results.
So how can you measure rank accurately
if you know it’s going to be different for each person – bas! on where they are, their search history, and their activity on various Google apps?
It is no wonder SEO best practices are hard and confusing for marketers! But there are things you can do that work well and achieve results. In fact, Google looks uruguay whatsapp number data 5 million favorably upon them. These top three tactics will definitely give you a head start:
Target the RIGHT keywords
If you focus on the wrong keywords, you’re not going to get the results you want – either in rank, traffic or lead generation. Not only will you be reaching the wrong attracting locals and tourists in a small city audience, you will be irritating Google as well, so your ranking will be compromis!.
Google is happy for you to target keywords – as long as you attempt to rank for them in ways that will be useful to their users. In fact, they will help you find the ones that alb directory are most relevant to you!
So go to Google’s Adwords Keyword Tool and it will not only tell you which ones are being search! for in your country and how difficult they are to rank for, it will suggest other relat! terms to target.
The key to finding something realistic to focus on (not too difficult, moderate search volume) is by adding specific information to your search term to make it more long-tail. There’s a lot less competition for it that way, so it’s more within reach.
Once you decide on your keywords (10 max at a time – don’t try to focus on too many at once), then your two options are:
a. PPC ads are a quick fix to appear at the top of search results. These can work really well if you use the right copy. That’s because you can get people who are close to the end of their buying journey and are ready for a solution like yours (if yours is a less complex B2B purchase). Otherwise link it to one of your lead gen resources.
b. Create good content. Although this is much harder, it lasts forever so it’s more valuable to your website in the long run, unlike PPC which expires when your dollars do.
