Monitoring your competitors’ content is a powerful SEO strategy that can save you time and effort, while also helping your website rank faster.
After all, your top-ranking competition has already done the research to identify the keywords and types of articles that rank well in the SERPs. Follow country email list their lead to find ideas for your own articles and avoid repeating their mistakes.
The first step is to identify your organic competitors. You can do this by searching for your target keywords on Google and noting which sites are ranking high.
Ahrefs and other SEO tools can also help you build this directory.
Then, use the SEO tool to find your competitors’ top keywords and compare that list to the keywords your website ranks for.
Any keyword that is on their list but missing from yours is an opportunity for you to create and rank for new content.
8. Measuring your website performance
Tracking the performance of your content over time is crucial to the long-term success of your website, so you can. It’s the only way to see if 12+ best contest and giveaway plugins for wordpress (2023) all your effort in publishing and promoting your articles is yielding the results you want.
The good news is that you don’t have to spend all your time measuring your blog’s performance.
With that in mind, here are three key categories of metrics you should track for the content you publish:
Keyword and impression ranking
Your target keyword ranking in search engine results should improve over time. The number of impressions, or the number of times your article appears in search results, should also increase along with your ranking.
Average SERP position and impressions china phone numbers over time give you a good idea of your post’s overall visibility in search.