1. A standard registration form
The first and most basic way to build an email list is to have a standard signup form on your site.
2. Pop-up form
While signup forms are important because you hope your visitors will sign up for your newsletters on their own, they are still a fairly passive option.
You can’t really measure the core business to generate positive results whether people are already interested in your brand, so instead, you should use a pop-up form .
Pop-up forms are dynamic in nature. You can set them to open at certain times or for certain events. Do it right and your registration rate will increase significantly.
3. Promotion
If you want your visitors to sign up for your subscriber list , you need to give them something in return (Something they will find relevant)
For example, you can offer a how to reactivate your inactive customers by email discount or free shipping for a limited time. But don’t offer “free updates.” Free updates are not something anyone cares about and can even come across as spammy.
4. Playing games
To build an email list, you need to attract and engage your visitors, but sometimes discounts and promotions are not enough.
In these cases, it’s a great idea to south africa numbers think outside the box. There are now many interactive registration forms that are fun for visitors and effective for eCommerce store owners. One of these is the Wheel of Fortune, which is a fun wheel that visitors “spin” to get prizes. But to spin the wheel, the visitor must first register.
You can set the reward as a certain amount or a percentage discount, whatever you like. Either way, it’s a win-win situation.
5. A targeted landing page
Instead of sending your visitors to your homepage (where they might get lost), you can also send them to a landing page. However, this landing page should have much less elements than your store pages because it is designed to be high converting by focusing on a single product. Your visitors will need to sign up to receive that product or offer.
By testing, you can increase your landing page conversion rates, build your email list , and increase your sales.
6. Valuable content
You can convert your visitors into subscribers with valuable content at no cost through content created by you, such as PDF guides, e-books, gift guides, stock images, etc. Your visitors sign up for your newsletter and email campaigns to receive this resource.
