The inbound marketing method is highly effective. Why? Because it’s customer-centric and essentially starts the sale without aggressively promoting a product as a purchase. We’ve selected five statistics that prove how important inbound marketing is for business success.
We’re all familiar with cold calling, aggressive advertisements, or pushy sales pitches. Inbound Marketing Statistics They don’t work because they tend to scare away prospects. To respond to the needs and challenges of your potential new customers, you should therefore rely on a method that offers real added value for your target customers:
Address their problems, questions, and concerns and create valuable content.
95 percent of all B2B marketers rely on inbound marketing
Inbound marketing isn’t just a buzzword or an empty phrase; it’s now jordan phone number library of central importance. Those who don’t embrace inbound marketing risk being left behind by the competition.
While 86 percent of B2C companies rely on inbound marketing, the figure for B2B companies is currently as high as 95 percent (via Content Marketing Institute ).
Active blogging makes a positive ROI 13 times more likely
Do you blog regularly? Blogging a little here and there, Inbound Marketing Statistics or only when you have the time and inclination, isn’t what inbound marketing is all about.
Sit down with your team and define your customers’ questions. All of your content building a better b2b web design should be focused on these pain points or challenges. Write one or two blog posts per week if you want to achieve reasonable results (via AkkenCloud ).
Subscribe to the Inbound Marketing Blog NOW!
80 percent of all business decision-makers prefer to get information from articles rather than advertisements
People don’t like it when you simply spread clunky advertising messages. They want to be united states america data understood and their challenges understood and identify with your company’s products and services.
If a customer (or even a company decision-maker) feels they are receiving something valuable from you (even if it is “just” a white paper or a checklist), they will be much more likely to choose you over a competitor at a later stage of the buyer’s journey (via Content Marketing Institute ).
