On-page SEO is the practice of optimizing your web pages to help them rank higher in organic search results. And it’s essential for local search engine marketing.
To perform a quick audit and assess the health of your on-page SEO. Use the Semrush On-Page SEO Checker .
Enter your domain and click ” Search Perfect your On-Page SEO “.
Follow the On-Page SEO Checker setup guide to set up your project. And the tool will automatically start running an audit.
After a few minutes. It will show you a panel with different on-page factors for you to optimize.
Optimize these pages first to get the most impactful results.
Click the ” ideas ” button next to each of the pages above for more specific optimization ideas.
Here are some on-page SEO tips :
- Include your local keywords in shop page title tags and meta descriptions
- Add location-specific pages to your website to highlight your local services
Get backlinks
Backlinks are links on other sites that link what is lead management? to yours. And they are a strong ranking signal in Google’s search algorithm.
Our study of ranking factors for over 16,000 keywords and 300,000 ranking positions shows that six of the 15 most influential ranking factors are related to backlinks.
And the good news is that traditional link building strategies work for local link building too.
Here are some tips for local link building :
- Reach out to other local (non-competing) businesses for links
- Contact local newspapers and websites to share stories
- Support and sponsor local events (event websites may link to you)
Local SEO Tools
Here are a few local search engine optimization tools that can keep your business consistently in front of your target audience Perfect your On-Page SEO.
Semrush Listing Management
Listing Management is Semrush’s all-in-one local SEO tool that helps you manage and distribute your business information. You can easily add your business’s NAP information. Submit it to dozens of directories, and keep track of all your customer reviews.
Google Search Console
Search Console is a free SEO tool from Google that helps you monitor. Maintain, and adjust your site’s presence in search results. It’s a great tool for understanding how Google views your pages and making sure your site is crawlable.
New to Search Console? Check out our guide to Google Search Console .
How to monitor your local SEO results
Your site’s local keyword rankings will change regularly. For many reasons.
Which can potentially hurt your business.
That’s why you need to monitor your progress as part of your local SEO strategy.
How to track your positions on Google Maps
Use the Maps Position Tracker agent email list to see where your business profile ranks on Google Maps.
Select your company to get started.