Another great tactic that all ecommerce stores should consider is using strong rewards, especially on your audience’s favorite social media channels.
These social media channels will most likely be Facebook or Instagram, both because they are popular and because advertising costs are very reasonable.
The only thing you need to remember is that the reward you give should directly target your target audience.
If you’re targeting animal why don’t companies focus on their core business lovers, give a reward that only dog lovers would value highly. Don’t give a USB or headphones.
Make your rewards specific so your attendees also become qualified leads.
Recommendation
In exchange for your subscribers recommending you to their friends, family, and colleagues, you can give them something of value.
This could be free 6 examples of reactivation emails to inspire you shipping, a coupon or discount, or even a free gift.
Referrals work wonders and help you get new customers.
Create an offline list
Always use “old school” offline methods to grow your email list whenever possible .
For example:
- Exchange your business cards south africa numbers with people when you meet them and talk about your business.
- Attend trade shows. Always have a sign-up list with an email column at your booth.
- If you sell your products offline, ask your customers for emails.
- Consider hosting events and bringing people together by using a registration form.
A good quality long email list will allow you to move your leads through the sales funnel and convert them from new subscribers to loyal customers. And that’s the main goal of the entire list building process.
