#marketing basics

Competitor analysis is an essential aspect of Digital Marketing , and SEO for SMEs is no exception. A good search engine optimization strategy also […]

A company without a website practically does not exist today . Furthermore, even if you have it, if it is not of

Through this set of optimization and positioning techniques , small-sized companies have a real chance of aspiring to privileged exposure in the

According to Oberlo , 54% of users turn to social media to research products before purchasing. Of course, to strengthen your digital

An essential first step in shaping your online presence is to establish a written roadmap. This helps everyone in your organization

In the age of digital transformation, neglecting your online presence not only makes you invisible to potential customers, it also

This feature can bring even more benefits to companies that already have an effective Sales Marketing process , i.e. a well-structured alignment

The market already offers many tools for creating high-quality interactive content, from those with very specific features, such as the

From the first newspapers and travel guides to today’s corporate blogs and social networks, Content Marketing has undergone the most diverse transformations.

The user has the option to place images and videos from their blog , as well as insert animations and test them