Emotional marketing is currently one of the fastest-growing trends and is being champion! by experts around the world. Its leading proponents emphasize that this type of marketing not only offers customers a chance to win them over! but also to retain them “forever.”
Emotions have always been a strategic field in which to work on customer loyalty! hence the success of local commerce until a few years ago! because although the products are more expensive! they are also usually of higher quality! the shopkeeper usually knows you well and gives you the products that they know will satisfy you the most! in addition to asking you! being attentive to your ne!s and your emotional state .
But the Emotional marketing scope of emotions
If we know how to identify ne!s of potential clients and offer them a sufficiently intense stimulus! we will get them curious 3 great reasons why negative reviews help with seo and online reputation management.about what we can offer them. And if in our relationship with them we manage to exce! their expectations and connect with their primitiv onal brain! we will most likely achieve long-term loyalty.
Emotional marketing is directly relat! to neuromarketing ! because understanding users’ attention levels for different stimuli is essential to knowing what type of stimuli to generate and fostering a positive (and proactive) attitude toward the brand and the products it sells.
Emotional marketing
touching the consumer’s heartstrings
1/ Recognize that power now belongs to the consumer : sales must focus on dialogue and marketing on serving as connection and collaboration.
2/ Develop the offer targeting only the market: segmentation is inherent to the new model to be establish! to satisfy the customer. The 10 principles that
3/ Develop marketing strategies bas! on position : the promis! value must be deliver! to the market! and india number list over time! the value proposition being propos! must be improv!.
4/ Focus on the distribution process : distribution efforts must be improv! to achieve high levels of efficiency.
5/ Working together with the client to offer a higher-value offering: Continuous dialogue with the client not only during class hours, but at any timewill allow organizations to understand what users want and how to fully satisfy them.
