We know that the world is not perfect, full of wars, inequalities and many other things that affect the planet we live on.
thinking about it
do we really know? After all, with each passing day, the Earth seems to be further away from finding peace and equality. And what we see in the newspapers seems to be something distant, from another world, even though such facts are right in front of us.
In recent days, we have been shocked to receive czech republic phone number list a the legal entity punch in the face from reality, that is, to hear the announcement of the tragedy that was previously mentioned.
Two weeks ago, the center of the world’s 4th largest city witnessed the collapse of one of the most iconic buildings of its era. However, the collapse of the “glass building” only caused traffic problems for transporting the rubble.
The real problems are 400. After all
that is the number of people who lost their homes, if the extremely precarious conditions can be called housing.
Due to the lack of assistance from the State and their use as “arms” of social movements that were more movements than social movements, families lost almost everything, except for the rest of we need email marketing! a plea their dignity and the strength to seek new opportunities to rebuild their lives.
Now, a question: Did you, entrepreneur, know that help can be mutual?
“Like this?”
There are benefits granted to companies that encourage the legal entity and/or carry out social actions.
Among the benefits are:
. Income tax deduction;
. Added value to the brand;
. Free media at events, websites and establishments;
. Tax exemption.
To make it easier, let’s separate these tax incentives into subtitles, ok?
Income tax deduction
When making a donation to a charity (registered by the Singapore Data Government), your company can deduct up to 8% of the total Income Tax amount.
Adding brand value and free media
In addition to your company marketing the donation itself, there are institutions that take their brand to events and, in some cases, highlight their help by placing it in the institution’s physical space or website.
Furthermore, your company’s customers and employees see value in what is being done, giving, even indirectly, the feeling of contributing with the help given.
Tax Waiver
This type of incentive is, in a more didactic way, an exchange between the Government and your company.
In this exchange, the Government gives up a percentage charged in taxes so that the private sector can invest in social projects.
Such a discount may be granted by the Municipality, State or Federation.
Helping reinforces your positioning
In addition to mentioning some of the benefits provided the legal entity to your company when making donations, there is another advantage in helping: reinforcing what your brand says to the public.
Examples:
The food company, among its principles, preaches that everyone has the right to healthy meals. Therefore, it collaborates with social projects that bring food to people who, temporarily or not, live on the streets.
The cosmetics company values women’s quality of life. Therefore, it supports projects that are aimed at supporting women who have suffered abuse.
In this way, the discourse is not just about discourse, but also about action, about “doing and happening”.
