marketing that targets users and beneficiaries of electronic devices, such as personal computers , smartphones , regular mobile phones, tablets , and game consoles .Digital marketing also stands for online marketing Digital marketing uses technologies or platforms such as websites , email , apps and social networking sites .
Social media marketing
With the rise of digital transformation, many organizations will begin to integrate traditional and digital marketing finland phone number library channels; however, digital marketing is gradually favored by marketers because it allows marketers to grasp the return on investment
The Digital Marketing Institute (DMI) states that is the use of digital channels to promote or market products and services to consumers and businesses.
Historical sources
The term digital marketing first emerged in the 1990s . From 2000 to 2010, became more sophisticated and was seen as an effective way to create deeper and more interactive customer relationships .
Digital marketing also stands for online marketing or internet marketing. The term digital marketing has become these hyper-specialized engineers are capable increasingly popular and widely accepted over time, especially in some countries. In the United States, the term “online marketing” is still popular, but in the United Kingdom, digital .
Pull Marketing
Pull marketing requires users to actively search, seek, and crawl content. Commonly used tools include websites , blogs , and streaming media .
Push Marketing
Push marketing is a process in which marketers actively send (push) messages to users (subscribers) so that the messages can be whatsapp database brazil received. Commonly used tools include email , SMS and RSS .
- advantage:
- Can be personalized – The messages a user receives can be tailored to specific criteria, such as being female, over 20 years old, and living in Beijing.
- Detailed tracking and reporting – Marketers can not only know how many people have seen these messages, but also their names, personal information and the corresponding tags designed when sending messages.
