Sobot’s API allows businesses to group Key Features of Sobot’s customers based on their buying behavior, preferences, demographics, or engagement history. For example, e-commerce stores can send tailored recommendations to customers based on their browsing history or past purchases.
Template Messages
Pre-approved templates simplify the process of sending promotions, updates, and reminders. Templates can be customized to include the recipient’s name, product details, or event information, making them feel relevant and personal.
“% preferred WhatsApp as they didn’t need to wait for long to get their queries answered.”
Interactive Messaging
Interactive features, such as quick-reply phone number list buttons, carousel messages, and multimedia support, enhance customer engagement. For instance, travel agencies can use buttons for customers to choose between flight deals or hotel offers instantly.
Automated Campaigns
With rule-based triggers, businesses can Key Features of Sobot’s send personalized messages automatically. For example, an abandoned cart reminder can be sent choose your clothing style carefully within hours of a customer leaving the checkout page, increasing the likelihood of conversion.
Integration with Systems
Sobot’s API seamlessly integrates with bahrain lists customer relationship management (CRM) tools, enabling businesses to access and leverage customer data effectively. This integration ensures every message is contextually relevant and aligned with the customer’s journey.
Steps to Create a Successful WhatsApp Marketing Campaign
Define Goals and Audience
Establish clear objectives for your campaign, such as increasing sales, enhancing retention, or promoting a new product. Segment your audience based on criteria like age, location, purchase history, or engagement level to deliver tailored messages.
Set Up Message Templates
Create pre-approved message templates that comply with WhatsApp’s policies. These templates can be for promotions, reminders, or service updates and should include personalized details like names or relevant offers.
Label Customers
Organize your audience by applying labels to different customer groups. For example, label users as “new leads,” “loyal customers,” or “abandoned cart users.” This helps in targeting the right group with appropriate messaging.
