In the article about the “Hungry Crowd”, I showed that there are a number of markets where people are always willing to pay for what you offer. And in fact, even mediocre marketing can work wonders there. However, what if you cannot physically satisfy the entire “hungry crowd”? This often happens in businesses whose resources are not enough to satisfy the growing demand. It seems that…
Increase Sales with the Power of the “Hungry Crowd”
The late Gary Halbert once said something like this: “If you want to open a fast food restaurant, what do you have to do to get sales? Make a special burger? middle east mobile number list Put clowns in the yard? Maybe a big-budget advertising campaign? NO! First of all, find a HUNGRY CROWD!” And Gary was damn right about that. Don’t you think? Well, for example…
Increase Sales Through the Power of Clear Positioning
As an ardent follower of direct marketing ideas, I am simply furious with the way most companies operate today. I will say right away that it is not their fault. Many companies are organized not by marketers, but by specialists who decided to go freelance and create a company. The problem with specialists is that they are good as specialists, but they often lack the skills to develop a business. In many companies…
Selling suicide or what does a lack of understanding of buyer psychology lead to?
I always tell my clients that the most aero leads important thing in any business is understanding the psychology of the client. Of course, most people still stubbornly “ how to write an introduction that will encourage you to read the article? punch their foreheads into the wall,” but there’s nothing you can do about it. Once I analyzed the office equipment sales market ( printers, computers, video surveillance, etc.). I did this at the request of one of my good friends-clients.
